Streamlining your social media marketing is very important in today's world. If you have two or more duplicate Facebook business pages, depending on your online strategy, its best to merge them into one. The likes and followers of your business pages will not be lost if you merge them correctly. Also, if you have duplicate followers, or followers that like both pages, they will also be transferred into one.
Direct from Facebook: "If you're an admin of both Pages, you may be able to merge them. This option is only available for Pages that represent the same thing and have similar names. If your Pages have physical locations, make sure the addresses are the same".
Here are the steps to merge your Facebook business pages:
Step 1: Visit www.facebook.com/pages/merge
Step 2: Select the business page you want to keep from the dropdown menu. Then select the page you want to merge from the second dropdown menu.
Step 3: If you pages are available to merge, select the "confirm" button.
It is important to note that you should merge the pages will a smaller following into the pages that have a larger following. Again, your likes and followers will not be lost, but its just a better practice to do so. Facebook will take a few minutes (normally right around 10), to fully update your audience size accordingly.
Another direct quote from Facebook:
"The people who like your Pages and any check-ins will be combined, but posts, photos, reviews, ratings and the username will be deleted from the Page you merge. The Page you want to keep will remain unchanged, except for the addition of people who like the Page and check-ins that were merged from the other Page. The Page you don't want to keep will be removed from Facebook, and you won't be able to unmerge it."
"Note: If you don't see the option to merge your Pages, it means that your Pages aren't eligible to be merged. If you see the option to request to merge your Pages, your request will be reviewed by Facebook."
These are the most straight forward and best practices for merging business pages within the Facebook framework. SPAMMING is highly against Facebook policies and should not be conducted when trying to grow your social media following on Facebook.
Have more than two Facebook business pages to merge?
Repeat the above steps and continue to merge until your Facebook business pages are complete.