Privacy Policy
Last Updated: January 26th 2026
WebMarkets (“we,” “us,” or “our”) operates the website
This Privacy Policy explains what information we collect, how we use it, and your rights in relation to that information. This policy applies to visitors of our public website and potential clients.
Please Note regarding PatientQ and Atlas: This Privacy Policy applies to our public-facing marketing website. Use of our proprietary software platforms (such as PatientQ or Atlas) may be governed by separate Terms of Service, End User License Agreements (EULA), or Business Associate Agreements (BAA) specifically regarding Protected Health Information (PHI).
1. Information We Collect
We collect personal information that you voluntarily provide to us when you register on the Site, express an interest in obtaining information about us or our products and services, or otherwise when you contact us.
Personal Information Provided by You
Depending on how you interact with our Site (e.g., “Schedule Analysis” forms, “Get Demo” requests), we may collect:
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Identity Data: Names, job titles, and company names.
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Contact Data: Email addresses, phone numbers, and physical addresses.
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Account Credentials: If you use our client login portals, we may process login usernames and passwords.
Information Automatically Collected
We automatically collect certain information when you visit, use, or navigate the Site. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as:
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Technical Data: IP address, browser and device characteristics, operating system, language preferences, referring URLs.
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Usage Data: Clickstream data, pages viewed, and heatmapping data (how you move through the site).
2. How We Use Your Information
We use the information we collect or receive for the following business purposes:
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To provide and manage our services: Including account creation for Atlas/PatientQ and delivering marketing strategies.
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To send administrative information: Sending you product, service, and new feature information and/or information about changes to our terms, conditions, and policies.
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To protect our Services: We may use your information as part of our efforts to keep our Site safe and secure (e.g., for fraud monitoring and prevention).
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To enforce our terms: Conditions and policies for business purposes, to comply with legal and regulatory requirements or in connection with our contract.
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Marketing and Retargeting: To send you marketing and promotional communications (based on your preferences) and to serve relevant advertisements to you on third-party platforms (like Google or Facebook) after you have visited our Site.
3. Tracking Technologies and Cookies
We use Cookies and similar tracking technologies (like web beacons, pixels, and tags) to access or store information.
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Google Analytics: We use Google Analytics to analyze user behavior on our website. Google Analytics may collect your IP address, but we do not upload any personally identifiable information to Google.
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Advertising Pixels: We use pixels from third parties, including Meta (Facebook/Instagram) and LinkedIn, to track conversion data and to create custom audiences for advertising campaigns. This allows us to show you ads for WebMarkets on social media platforms based on your interest in our services.
You can opt-out of these cookies through your browser settings or by using a “Do Not Track” signal.
4. Sharing Your Information
We only share information with your consent, to comply with laws, to provide you with services, to protect your rights, or to fulfill business obligations. We may process or share your data that we hold based on the following legal basis:
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Vendors, Consultants, and Other Third-Party Service Providers: We may share your data with third-party vendors who perform services for us or on our behalf and require access to such information to do that work. Examples include:
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CRM Systems (e.g., Salesforce, HubSpot, GoHighLevel) for lead management.
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Payment Processors for billing.
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Email Marketing Platforms for newsletters.
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Hosting Services (DNN/Microsoft Azure).
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5. International Data Transfers (UK & Europe)
WebMarkets is headquartered in the United States. If you are accessing our Site from the United Kingdom (UK) or the European Economic Area (EEA), please be aware that your information will be transferred to, stored, and processed by us in our facilities and by those third parties with whom we may share your personal information, in the United States and other countries.
We rely on derogations for specific situations as set forth in Article 49 of the GDPR (e.g., contractual necessity) or standard contractual clauses to ensure your data is protected.
6. Your Privacy Rights
Depending on your location, you may have specific rights regarding your personal information.
For Users in the UK and EEA (GDPR)
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Right to Access: You have the right to request copies of your personal data.
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Right to Rectification: You have the right to request that we correct any information you believe is inaccurate.
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Right to Erasure: You have the right to request that we erase your personal data (“Right to be Forgotten”).
For Users in California (CCPA/CPRA)
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Right to Know: You may request that we disclose what personal information we collect, use, disclose, and sell.
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Right to Delete: You may request that we delete your personal information.
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Do Not Sell My Info: We do not sell your personal information for monetary value. However, we do share data with advertisi
ng partners which may be considered a “sale” under California law. You may opt-out of this by contacting us.
7. Data Security
We have implemented appropriate technical and organizational security measures designed to protect the security of any personal information we process. However, please remember that we cannot guarantee that the internet itself is 100% secure. Although we will do our best to protect your personal information, transmission of personal information to and from our Site is at your own risk.
8. Specific Note on Healthcare Data (HIPAA)
While WebMarkets serves healthcare clients and offers the PatientQ product, this public-facing website is not intended for the submission of Protected Health Information (PHI). Please do not submit confidential medical information through the “Contact Us” or “Demo” forms on this website. If you are a client using our HIPAA-compliant software tools, your data is governed by the specific Business Associate Agreement (BAA) signed with your organization.
9. Contact Us
If you have questions or comments about this policy, you may contact our Data Privacy Officer (DPO) or our support team:
WebMarkets 999 W Main St. Suite 203 Boise, ID 83702 United States
Email: support@webmarketsonline.com Phone: 208-514-1634
