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Google AdWords is the most popular online advertising platform. The Google Display Network (GDN) allows businesses to place ads on relevant 3rd party websites. We have listed five of the most commonly used sizes meant to generate the most traffic within the Google Advertising Display Network.
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Some business owners assume they can create and manage their own GMB listing. While it is relatively easy to create a listing, optimizing and managing the GMB listing to achieve optimal SEO success is a different story.
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Conversion rate optimization (CRO) is the science and art of converting website visitors to paying customers. Essentially, CRO is the big picture of knowing what users are needing for before they land on your site and creating the exact type of content that serves them the best. By serving and optimizing the right content, a business is more likely to convert a website visitor into a lead, subscription or sale.
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Marketing is more important ever in the medical industry. For hospitals especially, having a strong marketing strategy is vital for success. Here is why your hospital needs SEO as part of that marketing strategy.
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In today's business economy, managing a wide spread and effective online presence is vital to every company's success. The practice of creating and managing a profitable online presence is known as, Digital Marketing.
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The dental field is more competitive than ever. Many dentists are finding that simply relying on word-of-mouth is not enough to spread the news about their practice. Embracing current technology can be a great way to attract new customers and having a strong website is something that can no longer be ignored.
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When you see your own company's website every day, you become blind to the signs that your website is misrepresenting your brand. Fixing these 7 mistakes, if you've made any of them, will lead to a vastly improved web presence for your business.
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