Millions of potential customers, patients, and consumers conduct a significant amount of research online before a purchase. Regardless of the purchase amount, these consumers are researching how others are affected by your products and services. With multiple review websites available in the online world today, its become difficult to manage multiple websites to generate online reviews that impact your business. This brings the question: how are you managing your online perception?
Online reviews can positively or negatively impact your business. Potential buyers trust the non-bias opinions of others. Are you putting your best foot forward? Online reviews can separate buyers from browsers. Review websites such as Google Plus, Yelp, Facebook, UrbanSpoon, Trip Advisor, Healthgrades, and more, are impacting your brand. Millions of consumers are talking about your business on these websites. Its how your online marketing team manages these online reviews that makes the difference.
The fragmentation of websites allowing customer feedback such as Google, Yelp, Facebook, Trip Advisor, Healthgrades, UrbanSpoon, can make for a complex reputation management routine. It's a time-consuming and arduous task to sign in to all of the various platforms, keep up with the review notifications that may go to your junk mail, and remember all of your passwords. This is why it is understandable when business owners feel this method of responding to online reviews is too daunting and may try to ignore it altogether. However, this is a huge disservice to a brand.
If this sounds familiar, you’ll be relieved to know there is a more efficient solution. Leave the frustration and let webmarkets guide you to a more successful model for managing online reviews.
webmarkets offers review management for a low monthly fee that includes access to a single online platform where you can: Field negative reviews by communicating with an unhappy customer before they post a review.