Instagram Advertising

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Instagram Advertising

Living in the digital age, social media advertising is non negotiable. Social media has the opportunity to increase brand awareness to the masses and create a community of evangelists dedicated to your brand. The benefits of advertising on social media speak for themselves, as it is considered one of the best strategies to increase brand awareness and drive targeted traffic to your website at incredibly low advertising costs and has a positive impact on SEO.

Instagram has become the first most popular social media platform as of 2020. It’s quickly becoming the fastest way to gain awareness, traffic, engagement and sales. 200 Million+ Instagram users visit at least one business profile daily. Advertising on Instagram will ensure your brand exposure is growing, website traffic is increasing, and new leads are converted.

At WebMarkets, our Instagram Advertising knowledge will help you reach the right audience with the right messaging at the right time.

Instagram Advertising Strategy

Custom social media strategy funnel
Meet Your Business Goals with

Instagram Ads.

According to Instagram, 60% of people say they discover new products on the platform and 75% of Instagram users take actions after being inspired by a post. Get the business results and increase customer engagement.

  • Awareness - Drive brand awareness of your business, product, or service with reach and frequency.
  • Consideration - Potential customers can learn about your products or services through views that lead to website clicks.
  • Conversion - Increase sales and consumer engagement through website and in-person conversions.

Instagram Advertising Opportunities

While Instagram audiences continue to grow, Instagram is always creating new ways for users and businesses to share important information. They have a variety of advertising opportunities to match your campaign goals and reach your desired audience.

  • Stories Ads - 500 million Instagram accounts use Instagram Stories every day. Stories are becoming the most viewed content on the platform. Instagram stories make full use of the mobile screen offering distraction-less canvas.
  • Photo Ads - Tell your story on the main Instagram feed through well-designed images.
  • Video Ads - Videos are becoming more and more popular, 63% of consumers watch video at least once a day. The power of sight, sound and motion can’t be overlooked.
  • Carousel Ads - A seamless way for you to showcase more products or tell a deeper story. People can swipe to view additional photos and videos in a single advertisement.
  • Ads in Explore - The Instagram Explore feed has become a frequent function utilized on the social media app. It’s used by users to see and find new accounts, inspiration, and imagery. Utilize the Export feed to extend your business to those looking to expand their interests beyond that of which they follow.

Reach the People Who Matter Most

Our team at WebMarkets will help you reach the exact audience you want using precise targeting options. Instagram uses Facebook’s demographic data to serve ads to the appropriate parties, meaning we can create a specific target audience for your business. Creating a target audience for your campaign objectives includes:

  • Location
  • Demographics
  • Interests
  • Behaviors
  • Custom Audiences
  • Lookalike Audience
  • Automated Targeting

Social Media Marketing Plans

Organic Social Media Management Plans

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Services Included
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Content Creation

One of the biggest hurdles of a business can be professional content creation. With our team ofcontent professionals, webmarkets will create content for you throughout the way.

Community Interaction

Our experts say when your business page interacts with the community, traffic increases by 25%.This is a must in the social media marketing world.

Customer Service

Consumers are now messaging social media pages to reach out for help. Each page is given a scorebased on the speed of interaction between consumer and business interactions. This is the new agecustomer service.

Social Strategy

Not every social strategy is the same. At webmarkets, we spearhead and accentuate your company’ssocial strategy. Have a question? Let’s brainstorm!

Reputation Management

Reviews on Google, Facebook and other digital platforms have a profound effect on the conversion ofleads. According to Placester, 85% of consumers use online reviews to evaluate local businesses andorganizations.

Social Monitoring

The ability to receive and respond to alerts, brand mentions, or certain keywords across theinternet, in real-time.

Social Media Platforms

Based on where your target audience spends their time on social media.

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