WebMarkets Blog

Digital Marketing News

 

We Blog To Educate, Inspire & Grow

Search A Topic

Blog Roll

Why Your Medical Practice Needs SEO

Think about it for just a second. When you look for a restaraunt, do you go through the phone book anymore? Or do you just search for it from your phone or computer? Chances are, you are doing a quick web search to find it.

The same holds true for your patients. They are using search engines to find you. And if you aren't at the top of the list when somebody Googles "healthcare" in your city, you could be missing out on tons of new business. If you do the math and compare how much your SEO campaign will cost vs. the cost of even one single new patient, you will find this is actually one of the most cost effective methods to gain new, loyal patients. After all, SEO, when done correctly, will help keep you at the top of the search engine results for months. And statistics have proven, time and time again, that the companies at the top of the search engines are the ones who get new business. And if you're on page 2 of those search results...that makes it pretty likely that your target market will never even see your listing. People rarely click through to page 2 of search results.

People search online for new healthcare providers for many reasons. If your website has good on site SEO in place, the people who are searching for your specific service will be the ones to see your business. This means that your target market sees your contact information, each and every single time. This convenience drastically increases the chances of them actually getting in touch with you to become a new patient. They also may be looking for positive feedback from other patients, which is generally easily found online, especially if your local SEO has been well managed for you. In addition to any online reviews you may have, SEO is a great way to build trust and credibility. Every time the name of your medical practice shows up in a search result, that's another instance of your name becoming familiar to a potential new client. And the closer to the top of the search results you are, the more trust you build, too. A #1 ranking is generally recognized as being the best of the best, and that holds just as true in search results as it does anywhere else.

So, the question really is, why wouldn't you want a great SEO campaign for your healthcare practice? You could earn many new patients for a long time to come. SEO is one of the most cost effective forms of advertising available, with lasting results that you won't find in other media.

About the Author

Related

Why the Best SEO Specialists are Marketing Professionals

Why the Best SEO Specialists are Marketing Professionals

Being SEO specialists, we realized that SEO is not about being the best programmer in order to under...

Read More >
Why Businesses Need to View Web Design as an Investment Rather Than a Cost

Why Businesses Need to View Web Design as an Investment Rather Than a Cost

When you're launching your business for the first time, it can feel as though you have countless...

Read More >
Online Marketing For Pain Management Doctors

Online Marketing For Pain Management Doctors

Since doctors go into medicine with very specific objectives in mind, it goes without saying that th...

Read More >
Women In Business Spotlight: Savannah Guthrie

Women In Business Spotlight: Savannah Guthrie

We here at WebMarkets view several professional people that inspire us to go to greater levels of cr...

Read More >
5 Techniques to Build High Quality Links in 2015

5 Techniques to Build High Quality Links in 2015

Link building is important, but it can be dangerous if you don't know what you're doing. Tod...

Read More >
Advertising in the Digital Age

Advertising in the Digital Age

In 2018, businesses spent more than $218 billion on advertisements in the U.S. By 2021, that number ...

Read More >

Comments

Texting has always been the most popular channel of personal communication and now it is now the most popular channel for personalized business communication. Now, business simply use a SMS gateway to connect their system with a texting service to send out instant automated messages to customers or employees.
7/19/2019 5:25:02 AM | Reply
Not too many years ago, the Internet had a multitude of web pages with poor content, often "spiked", complicated to read, lacking videos or images. All this has changed, especially since the arrival of the Google Panda that opened a panorama that now makes quality content a key to good positioning. nationwide auto repairs
6/15/2019 2:14:21 AM | Reply
AllAssignmenthelp reviews is best reviews site in USA, Australia and UK. AllAssignmenthelp reviews a writing service in Britain aimed at US.
6/11/2019 2:57:35 AM | Reply
Welcome to Shell Shockers! In this game you will become a soldier in the shape of an egg. Shoot ceaselessly, jump from one side to another, try to get through all obstacles and attack your opponents. How long do you think you can survive?
5/29/2019 2:31:24 AM | Reply
This article reviews the physical, chemical, biological, ergonomic and psychosocial risks associated with the Richard Warke mining industry sector, still very important in many parts of the world, and where there is still an important margin to reduce risks, especially of accidents, problems related to ergonomics, noise and control over carbon dust and silica.
5/16/2019 2:03:20 AM | Reply
Page 1 of 2 FirstPrevious [1]

Post a Comment

Subscribe to the Blog

Name

Categories

Women in Business

It is our goal to highlight women in business who create a better life for themselves and others.

Ask to be Featured

  • *
  • *
  • *