Tired of Pop-Up Ads? Your Customers Are Too

WebMarkets Blog

Digital Marketing News


We Blog To Educate, Inspire & Grow

Search A Topic

Blog Roll

Tired Of Pop-Up Ads? Your Customers Are Too

Exposing the Truth About Pop-Up Ads

Pop-up ads are online advertising ads that "pop up" up ahead of your website visitors. Most business brands use pop-up ads to increase readership to their content. Pop-ups actively engage site visitors upon visiting your site, which is not bad, but these pop-ups can be irritating as well. Many website visitors use ad blockers and pop-up blockers to disregard ads found on websites.


How Annoying!

Pop-ups tend to be annoying as some of them prompt users to sign up to proceed. The sign-up process loads for a very long time, due to substantial content contained on the website. During the loading process, site visitors think that malicious software is being installed on their computer. This results to the visitors getting rid of the pop-up ads using ad blockers. Moreover, website visitors are annoyed by the fact that most pop-up ads occupy the entire browser screen and take more time to discard.


Whats Yours is Mine and Whats Mine is Mine

Pop-ups that show up abruptly, blocks and hijacks control of a reader’s experience on the website. These pop-ups obstruct what the user has come to see on the website. As a consequence of doing this, they create a negative brand reputation and perception. Popup adverts running as Javascript lightboxes are so annoying to website readers. This is because the scripts interrupt the website visitor’s browsing experience, by decreasing Internet speeds or making a website page unresponsive. Therefore, website visitors are forced to add the website being considered to the list of domains that are no longer acknowledged to run Javascript. To get back to what the reader was accomplishing, the website visitor will be required to refresh the website page.

It is also annoying when pop-ups are displayed on every single page a user visits. No matter how important the website content is to the website visitor, the reader may decide to leave the site, and never get back to the website again. Some pop-ups block everything on the screen and do not have an X symbol or a close button to discard them. This is so irritating to most website visitors and may ruin a business brand reputation.


What A Drag

Pop-up ads are alive for one sole purpose, to obtain leads. The problem with this, pop-up ads are also showing up in from of the clients, customers and prospects that you don't want. You know, those clients that demand all of your time and pay the very least possible, then complain about the results. This wastes the two most important aspects of your business: Time and Money.


Is There A Better Way?

The answer is yes. There should be a natural progression from a visitor reading content and engaging in a call to action. What is this call to action you ask? A call to action is a tactical maneuver that creates an online form submission, phone call, sign up, or purchase. rather than shoving a form in your prospective buyers face, your website should ask for a call to action submission in a natural and polite way. This will increase conversions of your target customers.


Still Need Help?

Contact the experts at WebMarkets.

About the Author


What is Social SEO?

What is Social SEO?

Social SEO, is exactly what is sounds like. Its is a combination of social media marketing and sear...

Read More >
Why You Should Use DNN For Your CMS Instead Of Wordpress

Why You Should Use DNN For Your CMS Instead Of Wordpress

WordPress is probably the most recognizable name when it comes to website platforms. However, this d...

Read More >
How Blockchain Technology is Creating the New Internet

How Blockchain Technology is Creating the New Internet

Blockchain is an incredibly powerful, emerging technology that will soon revolutionize the world in ...

Read More >
Advertising in the Digital Age

Advertising in the Digital Age

In 2018, businesses spent more than $218 billion on advertisements in the U.S. By 2021, that number ...

Read More >
Does Technology Always Bring Increased Revenue?

Does Technology Always Bring Increased Revenue?

With emerging technology all around us and increasing by each day, how does this impact business? Is...

Read More >
Why Your Medical Practice Needs SEO

Why Your Medical Practice Needs SEO

Why should you have a great SEO (Search Engine Optimization) campaign for your healthcare office? Be...

Read More >


thank you for the valuable information giving on blockchain it is very helpful.
5/21/2019 1:06:57 AM | Reply
I am very interested in this post, everyone should know it more, wish you success. The author of this post is admirable, it brings a lot of emotion to everyone reading it, let's share it more widely. 360 jogos online, io games for kids, Jogo quente 2019
5/9/2019 12:49:45 PM | Reply
Hi! Thanks for the great information you have provided! Any way I'll be subscribing to your feed and I hope you post again soon. I'm full of the joys of spring when see your new posts. I like them very much. To me, they really help me sometimes friv Games for school 2019, kizi kizi 2 games, online game for kids,
5/8/2019 4:17:44 AM | Reply
One way to do this is to attend Study Hall during lunch, before the next test. Another, powerful way is to make sure that they bring their COMPLETED NOTES to class on the day of the exam. To aid Students in completing their Notes, Mr. Hatfield makes them available on-line through this blog and gives a Study Guide for Students to complete to demonstrate that they have the Notes, and know what to do with them. Bring evidence that you have prepared for the test, students, and you will be rewarded! jogos friv 4 school friv jogo Jogos live
5/8/2019 1:37:32 AM | Reply
Pop-up ads are windows that surround advertisements for various online services and usually show up when some websites are opened, Are you facing Qualia Collection Services Debt Collection Harassment? Give us a shout now & take away cellphone harassment from this corporation.
4/29/2019 4:50:56 AM | Reply
Page 1 of 2 FirstPrevious [1]

Post a Comment

Subscribe to the Blog



Women in Business

It is our goal to highlight women in business who create a better life for themselves and others.

Ask to be Featured

  • *
  • *
  • *

Receive Expert Consultation

WebMarkets will diagnose and recommend solutions to improve your business.